ChatGPT consulting for businesses that want results, not hype

If you're paying for ChatGPT and quietly wondering what it's doing for the business, this page is for you. ChatGPT consulting here means one thing: independent advice on what to use it for, what to pay for, and what to ignore.

By Mac SweenyOriginal guide · August 2026Design & offer update · 13 September 2026
Concept artwork. The practical examples and worksheets are below.

What it is

The idea, mapped out

Give the assistant a useful brief

This is a starting structure for testing a task in ChatGPT.

  1. 01

    Context

    Explain the task, audience and source material you are allowed to use.

  2. 02

    Instructions

    Describe the output, constraints and an example of what good looks like.

  3. 03

    Review

    Check the answer against the sources and ask for specific corrections.

A clear brief helps, but it does not remove the need to check facts and decisions.

What does a ChatGPT consultant do?

Quick answer

A ChatGPT consultant helps you decide what to actually use ChatGPT for, which plan to pay for, and how to get your team using it properly. Most businesses don't need something built, they need three or four use cases that hold up under real work and a clear rule about what never goes in the chat box. AI Consulting is A$1,195 per month + GST, with a call each fortnight, clarity on what to build in Claude or ChatGPT and practical guidance on how to do it. No lock-in. I don't sell OpenAI seats and I take no commission on anything I recommend.

ChatGPT consulting is advice, not software. The job is to look at how your business actually runs, then work out where a general-purpose AI assistant saves real hours and where it quietly creates rework. A consultant should be able to tell you which of your workflows are a genuine fit, which plan tier covers them, what your team needs to be taught, and which ideas to drop before you spend money on them.

The distinction that matters is advice versus building. I help you decide how to use AI: what to do, in what order, and what to avoid, before you spend time and money building the wrong thing. If you later decide you want something custom built, that's a separate engagement with its own scope, price and contract. Keeping the two apart is deliberate, because advice is only worth paying for when the person giving it isn't selling you the build at the end of it.

What you walk away with

Three things I aim to leave behind after a session, in writing.

01

Use cases that survive a real week

We go through the work your team repeats. You leave with a short list of jobs ChatGPT genuinely does well for you, and a longer list of things to leave alone.

02

No more subscription waste

Seats usually get bought before anyone knows what they're for. I'll tell you which tier your use cases actually need, how many people need it, and when the free or individual plan is enough.

03

Training that changes behaviour

Demos don't stick. What sticks is one working session per role on real tasks, then a follow-up to see what people were still doing a fortnight later.

Two ways to work with me

You can learn with me, get practical advice or agree a separate build. AI Consulting is A$1,195 per month + GST, with a call each fortnight, clarity on what to build in Claude or ChatGPT and practical guidance on how to do it. No lock-in.

AI Consulting is A$1,195 per month + GST, with a call each fortnight, clarity on what to build in Claude or ChatGPT and practical guidance on how to do it. No lock-in. If ChatGPT is going into more than one team and you want someone keeping you honest through the rollout, the fortnightly rhythm suits better. Either way the work is advice: I'm not selling you seats, software or a build at the end of it.

Common questions

What does a ChatGPT consultant do?

A ChatGPT consultant works out where ChatGPT fits your business and where it doesn't. That means reviewing the work your team repeats, picking the use cases worth the effort, choosing the right plan tier, setting rules about what data goes in, and training people on real tasks rather than demos. The useful ones are independent: I don't sell OpenAI seats and I take no commission on the tools I recommend.

How much does ChatGPT consulting cost?

AI Consulting is A$1,195 per month + GST, with a call each fortnight, clarity on what to build in Claude or ChatGPT and practical guidance on how to do it. No lock-in. Custom development is A$150/hour + GST, with a separate project scope, estimated hours and terms before work starts.

Which ChatGPT plan should my business be on?

It depends on what you're using it for, not on headcount. The free tier is enough to test the water, the individual paid tier suits one or two heavy users, and the business and enterprise workspace tiers are what you want once you need shared custom GPTs, admin control over accounts, and a clear position on your data not being used to train models. Pick the tier after you've proven two or three workflows, not before.

Do you build ChatGPT tools for us as well?

Consulting covers advice and planning. Custom development is A$150/hour + GST, with a separate project scope, estimated hours and terms before work starts. Development is a separate engagement with agreed scope and terms.

Go to the source

Official resources

Explore the tools and check current details with the people who make them.

Keep reading

A little more context.

Work with me

Let’s make it useful for you.

01 / Clarity. A plan. Someone to ask.

AI Consulting

A$1,195/ month

+ GST

Know what to build in Claude or ChatGPT, why it matters and how to do it. Practical guidance for your business, with no lock-in.

Book Your Consultation
  • One advisory call each fortnight
  • A prioritised list of what to build next
  • Step-by-step guidance for Claude and ChatGPT
  • Prompts and workflow instructions for your tasks
  • Written next steps and a review of your progress

You do the building, with my guidance. Custom development is scoped separately.

Explore this service

03 / Software around your business.

Custom Development

A$150/ hour

+ GST

Financial dashboards, operations dashboards and custom tools that bring your information and workflows together. Work directly with the engineer building it.

Book Your Consultation
  • A written scope and estimated hours
  • Financial or operations dashboards
  • Agreed data sources and integrations
  • Custom workflows, tools and automations
  • Testing against the agreed requirements
  • Documentation and a practical handover

Deliverables depend on the agreed project. Software, hosting and usage costs are discussed before work starts.

Explore this service

All prices are in Australian dollars, plus GST. We agree your scope and deliverables before starting.

Your next move

Start building a clearer next step

Bring the work, the questions and the tools you already use. I’ll help you work out what comes next.

Book Your Consultation

An online discovery call with Mac.